An Industry Roundtable at the ARM developer conference - The Ambient Technology Evolution.
Willian Wong, Editor Electronic Design and today's Moderator
Ken Havens, Arrow
Tom Starnes, Gartner
Jean Anne Booth, Luminary
Ata Khan, NXP Semiconductors
Haydn Povey, ARM
The microcontroller market is evolving from an 8- and 16-bit partition to an 8- and 32-bit segmentation. This transformation in processing power inherent in every-day consumer electronics devices will drive the advent of a new genre of amJean Anne Boothbient-intelligent street furniture, cars and white goods. With this subtle layer of embedded intelligence surrounding the consumer, a new frontier of social and adaptive technology will drive innovation based on not just one ‘killer application’ like the mobile phones or PC, but a blend of offerings which provides consumers and businesses with flexibility.
In this video they discuss the challenges and opportunities associated with this new generation of ambient-intelligent electronic devices.