posted on Wednesday, May 26, 2004 4:17 PM by demiliani

Search Engine usage in Italy

 Google the best also in Italy!

This is the result from the last research from Audiweb Nielsen//Netratings that says that Google is the most used search engine in Italy. The result is resumed as follow:

 

Visitors (single IP) x000

Google (.it + .com)

9,585

Virgilio.it

8,024

Libero.it

7,766







 

However, this is not the completely correct result... Accordingly to an accurate examination by I-Dome, if you consider the sum of the 2 domains .IT and .COM, the winner is MSN:

 

 

Visitors (single IP) x000

Google (.it + .com)

9,585

Virgilio.it

8,024

Libero.it

7,766

MSN (.it + .com)

10,082









 

Now, these last results must be submited to an other consideration: MSN traffic comes a lot from the "autosearch" pages from Internet Explorer (when you type an incorrect URL for example, you're redirect to these pages).

If you take in consideration only the number of page view, Google is the absolute winner and the result are these:

 

 

Page View x 000

 

 

 

April

March

+/- %

Virgilio.it

512.922

631.287

-18,75

Libero.it

623.229

652.555

-4,49

Google.it

767.255

758.455

1,16

MSN (.it+.com)

270.416

326.299

-17,13



 








 

 

You can see that there are lots of point of view... ;)

 

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